The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It―A Guide to Starting a Business in a Productive and Successful Way
by Gerber, Michael E.
In this first new and totally revised edition of the 150,000-copy underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed. He then shows how to apply the lessons of franchising to any business — whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in. your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.
About This Book
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It―A Guide to Starting a Business in a Productive and Successful Way is a business book by Gerber, Michael E.. This edition was published in 1995 by Harper Business. It runs 288 pages.
At a glance
- Genre
- Business
- Published
- 1995
- Length
- 288 pages
- Format
- Paperback
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About the Author
Gerber, Michael E.
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Publication Details
- Publisher
- Harper Business
- Published
- 1995
- Format
- Paperback
- Length
- 288 pages
- Language
- English
- ISBN-13
- 9780887307287
- ISBN-10
- 0887307280
- ASIN
- 0887307280
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- This edition was published in 1995 by Harper Business.
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